.ae Domain and UAE Hosting Provider

History of the .ae domain zone

The .ae top-level domain was officially delegated to the UAE (United Arab Emirates) in 1992. Initially, its administration was carried out manually through international providers. Since 2006, management came under the control of the TDRA (Telecommunications and Digital Government Regulatory Authority), which created the .aeDA division for local regulation and development of the domain zone.

Since then, .ae has become a powerful tool for digital identity within the country. Thanks to localization, automation and strict certification of registrars, .ae domains have begun to be actively used by both government agencies and private companies.

About TDRA and .aeDA

TDRA is the state regulator of telecommunications and digital government of the UAE. The .aeDA (ae Domain Administration) division is responsible for the infrastructure of the .ae domain zone, accreditation of registrars and compliance with security policies.

Among the tasks of aeDA:

• Management of the .ae root DNS server;
• Development of registration rules and procedures;
• Control over compliance with deadlines and the accuracy of owner data;
• Implementation of national cybersecurity programs.

Happenize — official partner of AEserver

AEserver is one of the few officially accredited registrars of .ae domain names in the UAE. More than 30% of registrations in the .ae zone are carried out through it. The Happenize platform is the main partner of AEserver in the field of domain sales and hosting. It is through Happenize that individuals and legal entities can:

• Register a .ae domain in 5 minutes;
• Receive consultations in English and Arabic;
• Rent hosting and VPS in the UAE;
• Transfer your .ae domain from another registrar.

The benefits of working with Happenize include 24/7 technical support, an intuitive control panel and instant activation of services.

.ae vs. .com domain: which to choose?

Criterion	.ae domain	.com domain
Geo-reference	Clearly linked to the UAE	Universal
User trust	High in the UAE	High worldwide
SEO in the UAE	Localized priority	Global, but neutral
Name availability	Higher (less competition)	Low (many names are taken)
Secondary market value	Lower on average	Often higher

If your audience is UAE residents, it is better to use .ae. If the business is focused on the international market, registration in both zones is possible.

Top 10 Most Expensive .ae Domains on the Secondary Market

1. auto.ae — $100,000
2. realestate.ae — $120,000
3. dubai.ae — $95,000
4. crypto.ae — $80,000
5. loan.ae — $75,000
6. hotel.ae — $65,000
7. invest.ae — $60,000
8. shopping.ae — $50,000
9. bank.ae — $45,000
10. luxury.ae — $42,000

Most of these domains are used either as redirects or as high-traffic landing pages.

The Impact of .ae Domain on SEO

Using a national .ae domain has significant advantages in local SEO:

• Regional priority — Google automatically links the site to the UAE.
• Trust in local brands — users in the UAE prefer .ae sites.
• High CTR — URLs with .ae look familiar and safe.
• Fast indexing — with local hosting, pages get into the Google.ae index faster.

According to TDRA analytics and several SEO agencies in the region, .ae sites show an average of 12% higher CTR for regional queries.

Happenize advantages

The Happenize platform provides a full stack of turnkey solutions:

• Instant registration: you can get a .ae domain in less than 5 minutes.
• Local hosting: servers are located in Dubai and Abu Dhabi, minimal latency in the region.
• VPS and dedicated IP: for e-commerce and SaaS projects.
• 24/7 support: Russian and English-speaking operators.
• Simple control panel: domain + DNS + hosting from one interface.
• Automatic renewal: eliminates losses due to missed dates.

Transfer of .ae domain via EPP code

Transfer of .ae domain between registrars is carried out via EPP code (Auth-code). The process is as follows:

1. The owner receives the EPP code in the current account.
2. The new registrar (for example, AEserver via Happenize) starts the transfer.
3. Confirmation is sent to the email specified in WHOIS.
4. Domains are transferred without losing the registration period.
5. The process takes 1-3 days.

Important: confirmation from TDRA is not required for the transfer if both registrars are accredited.

Frequently asked questions (FAQ)

What documents are needed to register a .ae domain?

For individuals:

• copy of passport (UAE or GCC citizens can use Emirates ID);
• valid email and phone number.

For companies:

• copy of trade license;
• contact person;
• it is possible to confirm the connection with the domain name;
• valid email and phone number.

What is the lifespan of a .ae domain?

• Minimum registration period: 1 year.
• Maximum: up to 5 years.
• Renewal period: within 30 days after expiration.
• Redemption period: 30 days (reinstatement at an increased price).
• Permanent deletion: 30 days after expiration.

Can I buy a .ae domain anonymously?

No. According to the TDRA requirements, all owners must be identified. WHOIS data